NPFL2020/21 season: LMC promises prize money, cash rewards for ckubs

By Tosin Omojola ( newspot)

For the first time in four years, the winners and participating clubs in the 2020/2021 Nigeria Professional Football League (NPFL) season will smile home with prize money and various cash rewards respectively.

This much was revealed by chairman of the League Management Company (LMC) Shehu Dikko.

Plateau United were the last NPFL champions to receive a prize money (N50, 000, 000) following their maiden league triumph under the tutelage of Kennedy Boboye in 2017, while 2016 winners Rangers, who claimed their 7th title after a 32-year wait, were handed a cheque of N40,000,000 for their effort.

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But a truncated television rights deal with Super Sports in 2017 led to financial struggles at the LMC, with the league organizers failing to reward participating clubs and champions of the NPFL subsequently.

However, the recently signed commercial and investment partnership between LMC and Redstrike Sports promises to offer the NPFL sides financial benefits – something they enjoyed when the league was televised from 2013 to 2017.

“There will be prize money (next season) the way we used to pay before. It’s not the first time we have paid prize monies,” Dikko said in an interview on Kennis FM.

“Before we had challenges with our TV partners, we had introduced not just prize money, apart from the prize money, we were paying the basic money. We were paying the technical and development money.

“Remember, people use to forget but history will remember us for this, there were times we were paying for away goals scored, we were paying for away wins away draws, if you have 5,000 fans in your stadium, if you play Under-18 players, we’re all paying clubs for that.”

The 2nd Vice-President of the Nigeria Football Federation (NFF) also stated that the financial reward from the LMC to the NPFL clubs would not be enough to take care of their (clubs) expenditure, advising them to explore other means of generating revenue as is the case globally.

“The world standard is that the league can give between 25 to 30% of the clubs’ revenues, the club can generate the other revenues. The clubs don’t sit down and wait for the league to feed them.

“If you check, for example, the Premier League table for last season, the highest winner of the league got about £150m but the clubs were getting revenues of £700 to £800m. Some were even £1b. But the highest money that came from the league is 150m or so in pounds.”

With upfront payments already made to the LMC by Redstrike, it remains unclear what the 20 clubs in the NPFL and eventual champions will receive in the upcoming 2020/2021 campaign.

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