Little Mix: Perrie Edwards announces launch date for her fashion brand

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Little Mix's Leigh-Anne Pinnock, Jade Thirwall and Perrie Edwards

Perrie Edwards (right) is soon launching Disora (Picture: Getty)

Little Mix’s Perrie Edwards has confirmed the launch date of her very own fashion brand after ‘years in the making’.

The 28-year-old singer announced on social media that Disora will arrive on October 30 as she posed in a black hoodie that featured the company’s logo embellished on the back.

Perrie also posted a photo of a large glass case that contained a clothes rail with black garment bags hanging delicately.

Sharing the news on Instagram, Perrie wrote: ‘Didn’t think it was possible to be anymore excited than I already am! Years in the making and my brand @disora is finally launching!

‘Thank you to my Disora team for sending me my own PR chest, you bitches are bad and boujee!’ (sic)

Perrie’s fellow Little Mix bandmates Leigh-Anne Pinnock and Jade Thirwall were among the stars who shared their congratulations in the comments.

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‘So so proud of you,’ Leigh-Anne wrote, while Jade added a string of handclapping emojis.

The official website states that Disora’s official limited pre-launch access will take place on October 30.

Fans who have signed up will be given an exclusive code to access the first limited drop. You’ll have to be quick to purchase items though, as it warns that the first load of items will not be restocked.

Perrie Edwards

Perrie has ‘spent years’ getting the brand ready (Picture: Getty)

News of Perrie’s brand launch date comes just weeks after ex-bandmate Jesy Nelson said she never intended to cause offence after being accused of ‘blackfishing’ in her latest music video, Boyz.

During an Instagram Live stream with superstar rapper Nicki Minaj, who featured on the track, Jesy said she had been to Antigua in the weeks before the video shoot and that explained her darker skin tone.

Jesy Nelson

Jesy Nelson recently addressed blackfishing claims (Picture: Rex)

The comments came after reports Nelson’s former bandmate Leigh-Anne Pinnock had warned her about blackfishing.

‘I personally want to say that my intention was never, ever to offend people of colour with this video and my song because like I said, growing up as a young girl, this is the music that I listened to.

‘These are the videos that I watched and thought were the best. For me personally, ’90s/2000 hip hop, R&B music was the best era of music.

‘I just wanted to celebrate that. I just wanted to celebrate that era of music because it is what I love.’

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