A leading Dermatologist recommended worldwide brand La Roche Posay had a 10-Day pop-up in two Lagos Malls- Ikeja City Mall and The Palms Mall, Victoria Island.
The pop-up which lasted from May 1st to May 10th, 2023 was in collaboration with Medplus Pharmacies. It provided an opportunity for new and existing La Roche Posay customers to shop for the products at a 20% discount.
L-R: Gloria Okpara, Mercy Familusi, Beatrice Eneh Nigerian representative L’oreal Dermatological Beauty, Badr Abbadi, Business Unit Manager L’oreal Dermatological Beauty; Frederic Mohr, General Manager L’oreal Dermatological Beauty; Vivian Oputa, founder Dermacare; Ifeoluwa Bakare, Head of Strategy Medplus Pharmacy; Burkhard Pieroth, President L’oreal Sub Saharan Africa; Dimma Umeh, Ezinne Alfa, founder Beauty In Lagos; Dr. Edidiong Enetie, Dr. Ada Limba.
There were also free skincare consultations by dermatologists and shoppers had the opportunity to hang out with their favourite skincare influencers including Dimma Umeh, Ezinne Alfa of Beauty in Lagos, Gloria Okpara, Omolola Fasuba, Ife Olunu and Onyeka Michael Ugwu amongst others.
The Loreal Sub-Saharan Africa leadership in a delegation led by the L’oreal Sub-Saharan Africa president- Burkhard Pieroth alongside the L’oreal Dermatological Beauty leadership- General Manager, Frederic Mohr, Business Unit Manager Badr Abbadi, Medplus Pharmacy Head of Strategy, Ifeoluwa Bakare and Nigerian Representative, Beatrice Eneh visited the pop-up.
Shop La Roche Posay skincare products from all the ranges in any Medplus pharmacy nationwide, one of the official retailers of La Roche Posay in Nigeria.
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