Baobab+, a distributor of solar home systems in Western Africa and Madagascar, has offered a new product, IZIL smartphone brand, with a flexible payment system for customers that may not be able to afford to pay at once.
The new product was introduced following the celebration of the company’s two years of distributing affordable Solar Home Systems in Nigeria.
It said the IZIL smartphone brand came with an offer of Pay-As-You-Go flexible financing solution for customers who are not able to afford a smartphone.
The company’s Chief Executive Officer, Kolawole Osinowo, said Baobab+ equipped thousands of households and served several beneficiaries with its off-grid energy solutions in the past two years.
He said, “We are currently active in three states: Lagos, Ogun & Oyo, where we sell our products through our last mile distribution agent network, door to door in rural communities and underserved areas.
“Access to energy is also a springboard to enable every African household to take part in the digital revolution. To cater for the needs of customers who are not able to afford a smartphone at a one of purchase price, we are launching our flexible financing solution.
“Our Izili (pay small small) offer is an easy payment structure that allows customers to own a mobile phone with a 20 per cent down payment and pay installments for three to six months. This offer was launched on the 25th of November 2022.
“Our product range starts with a solar home system providing access to light and radio to TV systems.”
He said that Baobab+ Group had equipped more than 110,000 households with digital solutions to date.
The Solar energy, he added, is an exceptional opportunity for rural households that do not have access to electricity.
He said, “The Pay-As-You-Go technology breaks down the cost barrier as it allows the customer to make daily, weekly or monthly payments according to his cash flow, in order to activate their product along the way to gaining ownership. We partner with PAGA to enable a seamless repayment approach for our customer.”
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