Job Vacancy: Job title: Job Openings at Wakanow
Job description: Wakanow is Africa’s leading, full-service online travel company. At Wakanow, we understand that everyone likes easy and affordable travel services, so we provide our customers with a one-stop booking portal for Flights, Hotels, Visa Assistance, Holiday Packages, Airport Transfers, an international Travel SIM, a Prepaid Travel Card, a Loyalty program, and much more.
We are recruiting to fill the following positions below:
1.) SEO Specialist
Job Location: Lagos, Nigeria
Job Description
- Performing ongoing keyword research including discovery and expansion of keyword opportunities
- Researching and implementing content recommendations for organic SEO success
- Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
- Optimizing copy and landing pages for search engine optimization
- Research and analyze competitor advertising links
- Develop and implement link building strategy
- Work with the technology team to ensure SEO best practices are properly implemented on newly developed code
- Blog content creation and management
- Tracking important SEO metrics including organic traffic, conversion rates and time spent on page
Requirements
- Work experience as an SEO Specialist or similar
- Familiarity with keyword research and management tools
- In-depth experience with website analytics tools (e.g, Google Analytics, WebTrends etc)
- Working knowledge of HTML, CSS, and JavaScript development and constraints
- Knowledge of ranking factors and search engine algorithms
- Up-to-date with the latest trends and best practices in SEO
Salary
Competitive
2.) Email Marketing Specialist
Job Location: Lagos, Nigeria
Job Description
- Management of all ongoing automated and lifecycle emails to communicate Wakanow product offerings and value proposition
- Manage the email campaign queue and coordinate with internal stakeholders.
- Oversee email campaigns from concept to completion, including distribution and analytics, to maximize revenue and ROI Manage audience strategy and deploy initiatives based on the target audience.
- Analyze and track data to maximize the performance of email campaigns to achieve customer acquisition, conversion, and growth goals.
- Build expertise and become a subject matter expert in email design.
- Perform A/B testing and focus groups; analyze results to improve email metrics.
- Ensure all email campaigns comply with current email best practices.
- Build campaigns, test, and optimize content and email cadence to hit KPI goals.
- Ad hoc and weekly KPI reporting.
- Managing trigger email campaigns throughout the customer lifecycle to maximize sales.
- Carrying out segmentation of the database and implementing remarketing strategies
- Analysis of current email marketing campaigns and making recommendations for improvement
Requirements
- Experience with email automation and personalization and familiarity with using marketing automation tools
- Intermediate proficiency with HTML and CSS
- Experience with B2B and B2C marketing
- Ability to work with levels of ambiguity and solve problems independently
- Experience with audience segmentation and targeting
- Ability to prioritize and think strategically
- High standards and an eye for detail
- Ability to manage, communicate, and collaborate cross-functionally
Salary
Competitive
3.) SEO Specialist – French Speaking
Job Location: Remote
Job Description
- Performing ongoing keyword research including discovery and expansion of keyword opportunities
- Researching and implementing content recommendations for organic SEO success
- Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords
- Optimizing copy and landing pages for search engine optimization
- Research and analyze competitor advertising links
- Develop and implement link building strategy
- Work with the technology team to ensure SEO best practices are properly implemented on newly developed code
- Blog content creation and management
- Tracking important SEO metrics including organic traffic, conversion rates and time spent on page
Requirements
- Work experience as an SEO Specialist or similar
- Familiarity with keyword research and management tools
- Knowledge of ranking factors and search engine algorithms
- In-depth experience with website analytics tools (e.g, Google Analytics, WebTrends etc)
- Working knowledge of HTML, CSS, and JavaScript development and constraints
- Up-to-date with the latest trends and best practices in SEO
4.) Graphics Designer
Job Location: Lagos
Employment Type: Full-time
Job Objective
- Graphics Designer will be responsible for implementing graphic design elements in an effective way within the Wakanow Group
Job Description
- Participate in designing and redesigning computer graphics, web page graphics, logos, illustrations, advertisements, brochures, and many other forms of visual communication
- Analyze and plan the framework of design according to the laid-out concept and established specifications of the project
- Provide quality control over concepts and projects to ensure brand consistency.
- Ensure that every creative execution meets all quality assurance parameters as set out in the brand manual.
- Manage multiple creative execution projects from concept through to completion.
- Develop, recommend, and monitor corrective and preventive actions.
- Ensure that the delivered products or services adhere to the policies and standards of the company
- Interpret, gain, and communicate insights on the target audience and use these effectively in the execution of all creative material.
- Ensure all-round compliance of creative material to all Brand elements including Corporate and visual identities and brand value proposition.
- Develop motion, Gifs, or animation creative for products and services
Requirements
- Proven graphic designing experience
- A strong portfolio of illustrations or other graphics
- Excellent communication skills
- Ability to work methodically and meet deadlines
- Familiarity with design software and technologies (such as InDesign, Illustrator, Dreamweaver, Photoshop)
- A keen eye for aesthetics and details
- Knowledge of interactive design including best practices in technology, usability and user experience
5.) Group Financial Planning and Analysis Manager – Data Analytics Competence
Job Location: Lagos, Nigeria
Job Description
- The FP&A Manager with Data Analytics Competence is a pivotal role in our finance department. This position combines financial planning, analysis, and data-driven insights to assist senior management in making informed business decisions.
- With a strong emphasis on data analytics, the FP&A manager is expected to produce forward-looking financial models, offer strategic guidance, and provide actionable insights to drive growth and operational efficiencies.
Financial Planning & Forecasting:
- Lead annual budgeting and regular forecasting processes.
- Collaborate with business units to develop financial models for new projects and ventures.
- Analyse and interpret financial results compared to budgets and forecasts.
Data Analytics & Insights:
- Use advanced analytical techniques and tools to analyse large datasets, identifying trends, anomalies, and predictive patterns.
- Provide data-driven insights to support business decision-making processes.
- Work closely with IT and data teams to ensure the availability, quality, and accuracy of key data sources.
Reporting:
- Produce regular and ad-hoc financial reports and dashboards for senior management.
- Develop clear visual presentations to convey complex financial data and analytics insights.
Strategic Analysis:
- Conduct scenario modelling, ROI analysis, and profitability analysis on various business initiatives.
- Provide recommendations to senior management based on financial and data-driven insights.
Collaboration:
- Partner with various departments, understanding their needs and providing financial expertise.
- Work closely with accounting teams to ensure accurate financial reporting.
Process Improvement:
- Continuously evaluate and improve FP&A processes, implementing best practices and new technologies where beneficial.
- Enhance data analytics capabilities within the finance department.
Requirements
- Bachelor’s Degree in Finance, Economics, Business, Data Science, or a related field; an MBA or relevant certification (ACA, ACCA, CFA, FMVA) is an advantage.
- Minimum of 5-7 years of experience in FP&A roles with a strong focus on data analytics.
- Exceptional analytical and problem-solving skills.
- Outstanding communication skills, with the ability to present data-driven insights in a clear and compelling manner.
- Proficient in advanced financial modelling and forecasting techniques.
- Strong experience with data analytics tools such as Python, R, SQL, and BI tools like Tableau or Power BI.
Location: Lagos, Lagos State
Job date: Wed, 27 Sep 2023 02:53:49 GMT
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